Effective Tech Solutions
Videowall in a Tel Aviv consulting firm’s meeting room, floor-to-ceiling skyline glazing behind

Independent AV consultancy

Designing AV systems since 1998

ETS sits on your side of the table: system design, specification, tender and delivery for spaces where the screens have to work. Boardrooms, studios, exhibition floors, control rooms.

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What I do

Design & specification
System design, technical drawings, equipment specification. You get a package an installer can price and build, not a sales proposal.
Tender & bid review
I write the tender, then read the bids the way the bidders hope nobody will. Opportunities flagged, pitfalls named, a recommendation you can defend.
Delivery
Independent technical liaison from brief to handover. I translate the jargon, scrutinise variation requests, and hold the install to the drawings.

The work

Real engagements, named where the client allows. If you cannot say what was at stake and how it ended, you do not have case studies.

Consult · Design · Specification

KPMG 12th Floor Welcome Lobby

Canada Square, London · 2022

Picked up after another partner missed the deadline and spent the budget. Three costed paths, one decision, launch date held.

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AV Design · Project Management · Broadcast

Sky Academy Studios

BSkyB, Osterley · 2013

A working micro-version of Sky’s real broadcast studios, where children make television. Design engineer and PM, brief to handover.

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Strategic Consulting · Vendor Assessment

Collaboration Marketplace Audit

Big-Four professional services firm, US · 2023

An incumbent vendor in financial difficulty, a forced-switch risk. Outcome-grounded audit; the firm’s US operation switched within twelve months.

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From the project archive

The largest videowall in the world by resolution at install, following the kink of the building to match the architect’s line. ETS designed the hardware and installed onsite.
KAPSARC Vision Wall — Riyadh, 2016The largest videowall in the world by resolution at install, following the kink of the building to match the architect’s line. ETS designed the hardware and installed onsite.
The world’s largest touch-interactive videowall. Won on the strength of the 2016 work.
KAPSARC Museum — Riyadh, 2022The world’s largest touch-interactive videowall. Won on the strength of the 2016 work.
Curved 9×3 touch-interactive videowall for training and operations analysis.
OCP Group — MoroccoCurved 9×3 touch-interactive videowall for training and operations analysis.
13×1 portrait ribbon of interactive displays; three rooms in a follow-the-sun handover.
Flex logistics control rooms13×1 portrait ribbon of interactive displays; three rooms in a follow-the-sun handover.
Main meeting room 3×3 collaboration and presentation wall.
The Clubhouse — LondonMain meeting room 3×3 collaboration and presentation wall.
First demonstration of portrait and landscape screens combined in a single array as a table.
MultiTaction at ISEFirst demonstration of portrait and landscape screens combined in a single array as a table.

“… creates an extra layer of comfort and support on any project we have used him on. His knowledge is second to none in his field and he delivers what he says he will, on time and on budget …”

Steve Blyth CEO, Engage Works

Where this is going

Same practice. New chapter.

ETS was founded in 1998 to design AV systems. The interesting problems have moved: AI integration, software and hardware products, project rescues.

That work now ships under Thrucible. Same principal, same standard, bigger toolbox. The AV consultancy you came here for continues on this site.

Continue to Thrucible →